南台灣星巴克咖啡消費者偏好、生活型態與商店印象滿意度之關係研究

TFIR > Tourism and Leisure Management > journal > Item 987654321/811

Please use this identifier to cite or link to this item: http://163.15.40.127/ir/handle/987654321/811

Title:	南台灣星巴克咖啡消費者偏好、生活型態與商店印象滿意度之關係研究 A Study of Relationship among Consumer Preferences,Life Style and Store Image Satisfaction of The Starbucks in Southern Taiwan
Authors:	Hsu, Shu-Yi;徐淑怡;Liu, Hsu-Kuan;劉旭冠;Pan, Horng-Huei;潘宏慧;(東方技術學院觀光與休閒事業管理系)
Contributors:	東方技術學院觀光與休閒事業管理系
Keywords:	消費者行為;生活型態;商店印象;星巴克咖啡;Consumer Preferences;Life Style;Store Image;Starbucks
Date:	2006-12
Issue Date:	2010-05-14 14:37:10 (UTC+8)
Relation:	東方學報, vol.27, pp66-80
Appears in Collections:	[Tourism and Leisure Management] journal

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