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    Please use this identifier to cite or link to this item: http://163.15.40.127/ir/handle/987654321/1602


    Title: 以相關度之分析探討茶飲消費者在產品品質、服務品質、品牌忠誠度三構面之影響程度-以東方技術學院附近之茶飲專賣店為例
    Authors: 蘇承仕
    賴帛群
    何宗融
    (東方技術學院行銷與流通管理系)
    Contributors: 東方技術學院行銷與流通管理系
    Keywords: 產品品質
    服務品質
    品牌忠誠度
    關係度
    Date: 2010-05-28
    Issue Date: 2014-03-27 15:45:40 (UTC+8)
    Publisher: 高雄縣湖內鄉:東方技術學院
    Relation: 2010年產業全球化運籌管理學術與實務研討會論文集
    產業全球化運籌管理學術與實務研討會
    2010 global industry logistics management conference
    Appears in Collections:[Department of Marketing Distribution management] conference

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